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Reporter Last 30 days Companies Brands and Sports marketing Showcase Digital TV Print OOH International Media Digital Television Print OOH BTL Radio Events FOIL Great LifeStyle Brands DIGIES Digipub world Media Brand Awards Foxglove Awards Media Innovation Awards vdonxt asia CMO Special By Anirban Roy Choudhury Published: 22 Apr 2020, 3:45 PM IST Media Should Indian media companies worry about the Jio-Facebook deal? Facebook is emphasising how its investment of Rs 43,574 crore in Jio Platforms will help India’s farmers and small businesses. But there are major implications for Indian media too. By Anirban Roy Choudhury Media Should Indian media companies worry about the Jio-Facebook deal? Facebook is emphasising how its investment of Rs 43,574 crore in Jio Platforms will help India’s farmers and small businesses. But there are major implications for Indian media too. By Abhinav Anand Planner's Journal "The hygiene narrative will impact the way consumers make choices, across categories - airlines, taxi apps, at-home services..." In a new series Planner's Journal, we explore what the world looks like from the perspective of those in charge of mining consumer insights every day. By afaqs! news bureau The Planner’s Special "I want clients to involve outdoor agencies at the stage of annual planning" An interview with Dipankar Sanyal, CEO, Platinum Outdoor. This is part of a special series of conversations with media agency heads. By Ananya Pathak Marketing “Contactless dining is expected to be the new reality of eating out”: Zomato’s COO Gaurav Gupta After contactless delivery, the food delivery app is set to introduce contactless dining service. Here’s how it will work... By afaqs! news bureau Advertising Publicis' campaign highlights offline aspects of isolation, distancing A new initiative by Publicis, in association with the Free Press Journal, includes a set of creatives designed to be used when isolating and social distancing By afaqs! news bureau Social Media Dettol accuses Baba Ramdev of misleading consumers? The hand sanitiser giant responds to Baba Ramdev's tweets with the present pricing figures and asks to refrain from spreading fake news. By afaqs! news bureau Obituary BMW India's President and CEO Rudratej Singh passes away at 46 Singh suffered a cardiac arrest that caused his demise. He had been with BMW Group India since 2019, and had over 25 years of cumulative work experience. By Abhinav Anand Planner's Journal "The hygiene narrative will impact the way consumers make choices, across categories - airlines, taxi apps, at-home services..." In a new series Planner's Journal, we explore what the world looks like from the perspective of those in charge of mining consumer insights every day. By afaqs! news bureau The Planner’s Special "I want clients to involve outdoor agencies at the stage of annual planning" An interview with Dipankar Sanyal, CEO, Platinum Outdoor. This is part of a special series of conversations with media agency heads. By Ananya Pathak Marketing “Contactless dining is expected to be the new reality of eating out”: Zomato’s COO Gaurav Gupta After contactless delivery, the food delivery app is set to introduce contactless dining service. Here’s how it will work... By afaqs! news bureau Advertising Publicis' campaign highlights offline aspects of isolation, distancing A new initiative by Publicis, in association with the Free Press Journal, includes a set of creatives designed to be used when isolating and social distancing By afaqs! news bureau Social Media Dettol accuses Baba Ramdev of misleading consumers? The hand sanitiser giant responds to Baba Ramdev's tweets with the present pricing figures and asks to refrain from spreading fake news. By afaqs! news bureau Obituary BMW India's President and CEO Rudratej Singh passes away at 46 Singh suffered a cardiac arrest that caused his demise. He had been with BMW Group India since 2019, and had over 25 years of cumulative work experience. Marketing Initiative MORE Times Internet hosts digital-first ‘Colors By Kohler’ campaign featuring Twinkle Khanna The brand chose Twinkle Khanna as the official brand ambassador for this campaign that was hosted on two Times Internet properties - Times of India & Economic Times to drive awareness and brand lift. By afaqs! news bureau Reach of television remains unassailable with live sports having its back Television withstands the digital waves to remain the prime preference of marketers. By Abhinav Anand Reliance Market captures the essence of Holi with their new jingle Reliance Market releases a musical film as a part of their festive campaign 'Utsav Anek, Market Ek'. By Abhinav Anand Nearly 55% Indians Willing To Spend INR 10-20K On Their Next Smartphone: Times Internet Report The study was conducted in-house with responses obtained through primary research conducted on Times Internet platforms. By afaqs! news bureau "We are the only company that has taken the QR code proposition to stadiums”: Jaskaran Singh Kapany, Paytm The Head of Marketing, Paytm talks about his brand’s involvement with the cricket, association with IPL, customized activations, broadcasting opportunities, yield factor and more. By Debashish Chakraborty 5 Reasons You Should Invest Your Time in Rummy By afaqs! news bureau Sports television broadcasting is here to stay... In a digital era, how is television still a viewer's companion and an advertiser's friend? By Debashish Chakraborty The nation finally knows #WhatsInTheBox Fortune unveils its new identity & wide range of offerings through an unconventional unboxing campaign. By Abhinav Anand The Nation Wants to know #WhatsInTheBox Social media gears up as Sherlock to solve Fortune Foods’ Instagram puzzle. By Abhinav Anand PokerBaazi rap song has players grooving The brand has adopted a music-based approach to promote their latest tournament - The EndBoss. By afaqs! news bureau OPPO to continue its performance-oriented technology legacy They have been highly innovative with features that they brought to the market. By afaqs! news bureau Cadbury 5 Star's Valentine's Day Campaign Creates Waves by Doing... Nothing The brand has released three quirky ad films along with some humorous outdoor advertising... By Debashish Chakraborty Case study on MG Hector becoming the segment leader As a result of the association, MG received over 20,000 bookings during the IPL phase. By Karan Ghosh “During an India match day or a big IPL match, we certainly see a rise in our downloads...”: Atit Mehta, BYJU’S The chief marketing officer of the Edu-tech giant shares his views on the brand’s partnership with IPL, marketing objectives, yield factor and more. By Debashish Chakraborty How sports associations are elevating emerging start-ups & companies Here’s what makes Cricket the preferred choice of emerging start-ups while indulging in sports sponsorships. By afaqs! news bureau Michelin addresses Road safety with the #IndiaDrivesChange campaign Conceptualized by Digitr...